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Elevate your customers’ experience with product guidance, granular filters made for beauty, and tailored recommendations. Helping your beauty shoppers find the things they need and love, fast and personalized.
Enhance your Beauty E-Commerce with our Plug & Play Solutions
The number one reason our clients love to with our B2B software is seamless integration.
The world’s best brands are
powered by our solutions
+30%
Increase in conversion for Skin Care Products
97%
Of customers found a fitting match
+38%
Increase in Foundation Sales
96%
Completion Rate of Fragrance Finder
Find the perfect solution
for your business
Skin Match Technology
We are the technology partner for your beauty e-commerce business
Skin Match Technology software solutions are easy to integrate, fully customizable, and come with analytics dashboards that give you valuable insights into how customers interact with your products and what they are really looking for.
Transparency
Ingredients simplified & explained for everyone.
Customer Feedback
+20% increase in all beauty sales
Product Discovery
The joy of finding the best-fit products fast and easy.
Personalization
Personalize the shopping experience through profile data.
Since implementing Skin Match Technology we have seen some impressive results. We have noticed a more engaged community, with customers spending more time exploring our products and interacting with our brand. Most notably, we have experienced an overall 20% increase in sales.
Silvia Toquero
CEO of Toke Natura
Transparency
Convert more customers with our transparency and clean beauty features.
75%
Clicks on Add-To-Cart
99%
Accuracy
84%
Completion-Rate
51%
Conversion Rate
35%
Product clicks increase
82%
Completion rate
5k
Products suggested
36%
Click-Rate on Products
80%
new users match their skin tone
+30%
Conversions
20%
increase in sales
49%
Call-to-Action Clicks
38%
Increase in sales
87%
Completion rate
750
daily users
+30%
Increase in Conversion
97%
like their shade match
54%
click-through rate
97%
like their shade match
54%
click-through rate
Our solutions work on any platform
Product Finder
Let your customers find and buy products with confidence.
Recommend both the perfect routine and products for your customers. Our product finder provides detailed and transparent product information so customers can purchase with confidence.
Transparency
Drive sales by leaving no product question unanswered.
By offering a full ingredient list with detailed explanations, you offer a transparent service to your customers, instilling trust and confidence that encourages them to purchase from your store.
Insights
Better understand your customers and market trends.
Granular Data
Unlocking the power of precision with granular filter options.
Granular filters contribute to higher conversion rates, as shoppers are more likely to make a purchase when they can quickly find products that meet their every need.
72%
Of consumers want to know more about the ingredients and products of products.
57%
Of consumers will not buy products because there is no consultation.
76%
of consumers said personalization makes them more likely to purchase
KPIs/Statistics
Empowering your Beauty choices with Data-Driven Insights
Download our Services Presentation
Testimonials
What our customers say
Lea Medler
E-Shop Manager, L’Oréal
As a pure D2C Shop we want to give our customers an amazing shopping experience and the opportunity to dive into the world of IT Cosmetics. In that regard, a Foundation Shade Finder is an absolute must for us.
Pavlo Khanashchak
E-Business Performance Manager, L’Oréal
As our product palette is pretty complex, it is quite difficult to come up with a good recommendation system. The algorithm that Skin Match Technology uses therefore is an ideal solution for us, as it not only suggests one product, but shows the customer several products that could be right for them by telling them why and why not a product matches their needs. In addition, the solution offers a good user experience.
Michael Susta
General Manager IMPORT PARFUMERIE
As the leading Swiss omni-channel provider of prestige perfumes and cosmetics, it is important to us to place emphasis on transparency with regard to the composition of the ingredients in our articles. In order to guarantee professional advice, we are continuously working on being able to offer transparent and easily understandable product information for our range.
Denise Reyes
E-commerce Manager, CAIA Cosmetics
We wanted to include a skincare finder to increase conversion in a new product range in our assortment. Besides detailed product descriptions and a great educational appearance in social media, this is a great next step in the customer journey since we are selling exclusively on our own website.
Manuel Humbel
Head of Digital Marketing at RAUSCH
As our product palette is pretty complex, it is quite difficult to come up with a good recommendation system. The algorithm that Skin Match Technology uses therefore is an ideal solution for us, as it not only suggests one product, but shows the customer several products that could be right for them by telling them why and why not a product matches their needs. In addition, the solution offers a good user experience.
Ayat Toufeeq
CEO of Powder Beauty
As the pioneer of conscious beauty in the region, it’s our mission to arm our community with the knowledge and information to know exactly what they’re putting in and on their bodies. We are delighted to be able to offer our users with the unconditional transparency offered by Skin Match Technologies, and to inspire our customers to shop with intent while making better choices for themselves and the world around us.
Skin Match Technology®
We strongly believe that being transparent with consumers and respecting them as individuals is crucial for success in the beauty industry.
As a trusted AI and software provider, we offer affordable tools that prioritize transparency in product information, personalized service, and ingredients, all in a way that aligns with your brand’s values. We gather extensive data on products, ingredients, and consumer preferences, building our robust network of valuable information.
Based in Switzerland, we bring neutrality to the beauty industry and lead the way in AI technology focused on skincare, haircare, body care, foundation, makeup, and fragrance. Our focus is on transparency, inclusivity, and providing unique consultations to help consumers find the right beauty products for their needs.
With our beauty-industry-centered artificial intelligence, Skin Match Technology, we bring value to businesses through a comprehensive approach. Our B2B clients benefit from tailored and interactive consumer experiences across various channels, including online platforms, mobile apps, in-store screens, digital marketing, email campaigns and social media channels.
Skin Match Technology is certified Swiss Made Software.