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Mad Hairstyling’s Hair Care Finder: Empowering Personalized Product Choices in Salons
Client type
Stats
4
Locations
5
Brands
Challenge
Mad Hairstyling Salon has long been a place of individuality, spontaneity, and quality, empowering clients to express their unique styles. However, in the fast-paced salon environment, recommending the perfect hair care products was often a challenge. With the bustle of clients and stylists moving through their daily routines, product recommendations could easily get lost, and clients sometimes struggled to remember the expert advice given during their visit. Mad Hairstyling needed a solution that would simplify product selection and make it accessible for clients, even after leaving the salon.
Solution
Mad Hairstyling introduced the Hair Care Finder, a customizable, paperless tool for personalized product recommendations that clients can access anywhere. By addressing top client needs—such as volume, damaged hair recovery, and conditioning—the Hair Care Finder has streamlined the recommendation process, empowering clients to manage their hair care at home with ease.
Carmen Früh
Guest Relation at mad HAIRSTYLING
If you’re looking for an easy-to-use tool for your website or internal use, this solution is a great choice. We love to use paperless tools that customers can use anywhere. The solution is also super customizable. I recommend it to other salons.
About MAD Hairstyling
Mad inspires. Autonomy and spontaneity are their key values. With passion and a pioneering spirit, they encourage their clients to discover their own style. MAD’s values define who they are and what they stand for. Inspiration they inspire clients to make independent choices while providing them with the best possible advice. Zeitgeist they create interpretations that reflect the spirit of the times and set high standards in everything they do. Community they trust themselves and their clients.